
MIDEA美的|怪獸聯盟:節能減碳獎勵企劃主視覺
Midea節能減碳獎勵企劃主視覺以節能議題推出的獎勵企劃,同時推廣Midea app
——以6只NFT小怪獸聯盟/電器產品作為獎品,
以鼓勵用戶參與企劃, 實現節能積分,累計足夠積分即可贏得獎品。
主視覺以“綠色星球”“宇宙”“主角小怪獸”為核心,
營造活潑、明亮、乾凈的氛圍,傳達綠能意識與活動目的。
*活動營銷渠道: facebook/instagram/App
A gamification Campaign on Midea home app
for raising energy-saving awareness
to Midea user and award
with 6 NFT characters/products.
Surrounded by“Energy saving” as core concept, the Key Visual has fused with
optimistic, bright, clean, green planet as key elements to covey the green consciousness of the campaign.
*Campaign showcases on Facebook/Instagram/App



